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IoT as disruption of the business

Like the Internet and Cloud, IoT Disruption is the new norm. Business and customers are being disrupted in a hyper-connected world. New technologies disrupt business models, customer experiences and service delivery. The speed and frequency of disruption are outpacing capabilities and competitive advantages of every business. With that in mind, innovation is the must in every part of the business. e.g. The projected explosion of IoT and wearables will force industries to rethink the mobile network architecture. IoT creates a huge amount of valuable new data, which will create new insights. To create new insights, new skills and strategies are needed. There is no escape from Digital transformation of business.

Samir Baručija


Samir Barucija is a seasoned software industry professional having spent 25 years in Telecom as well as IT/Web/Cloud industries. He has worked at several leading technology companies such as Philips, Sony Ericsson, Orange and is Co-Founder of several startups. He has been very active in the evolution and development of the mobile and cloud software industry through his work within the Device Management ecosystems, both from a business and technology perspective and standardization bodies. His results showed professionalism and led to continuous advancement and recognition. His solutions are also used today in more than 100 countries by millions of users. Long-term planning, marketing, and technical advice have also been a part of his record. The service demanded strong drive and high social skills, which suited him perfectly.