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Future of Retail – How can digital help you overcome the challenges

Introduction on how MS is now industry focus and how we see current challenges retail is facing with testimonial how we approach DT in retail with some examples coming from global accounts.

Joanna Wiewiorowska


Retail Strategist with sound experience in new market entries and international business development. In her professional life Joanna was Head of Fashion and Lifestyle Category in Avon CEE, Commercial Director in the biggest footwear retailer in Russia, Business Unit Director in the biggest e-commerce marketplace platform in CEE. Recognized by the organizations for driving sales growth, supply chain optimization and winning with competitive edge. Joined Microsoft in 2017 to lead the Retail Practice in Microsoft CEE. Joanna is working closely with market and industry leaders to drive innovation and deliver disruptive projects. With commercial mindset and consumer-centric approach Joanna is passionately looking for exciting innovations to drive Digital Transformation in CEE retail.