Drazen Nikolic is Partner at Ernst & Young’s Advisory Services. He has over 25 years of international experience shaping Analytics solutions as well as technology driven business strategies for global companies in the Pharmaceutical, Automotive as well as for Insurance Sector. Relevant Experience Development of the Innovative business models for a Smart Home solutions fro some of the key German Clients, focusing on leveraging Energy savings to bring value added service to Home. Development of the Innovative Strategy as well as business model for reducing the number of diabetes patient by controlling obesity among young adults and children Conceptual design and implementation of the “Pay as you drive” solution for the Insurance clients. Strategy and implementation of Geo Location Information based systems (Location based CRM services, Customer Analytics, usage patterns) Smart Technologies (smart City, eMobility) including new information driven business models, including analytics based pricing systems