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Microsoft Keynote

Cloud economics – how to benefit from moving to cloud? - Anke den Ouden, General Manager Multi-Country, Microsoft

In these tumultuous times, organizations focus on cost containment to maintain liquidity. Every company is looking for ways to reduce IT cost and optimize existing investments, while still bringing value to their customers, respecting deadlines for their projects and delivering high-quality results. Cloud economics accounts for the changing financial situation that occurs when companies undertake a digital transformation, which has shown to be crucial to the resilience of companies towards ever-lasting change. From optimized capacity, security and flexibility of work to saving the environment - benefits from moving to the cloud are numerous, and now is the time to make that step.

Microsoft and Neostar – Neostar digital transformation story - Tatjana Skoko, Country Manager Croatia, Microsoft; Dimitrije Trbović, CEO, Neostar

Microsoft is determined in its mission to support customers to achieve more. Optimized operations, empowered employees, transformed end products and engaged customers are advantages of digital transformation with Microsoft technologies. A brilliant Croatian example of a successfully transformed company is Neostar, which is reinventing and restructuring end-to-end vehicle sales process and connecting all stakeholders in automobile sales ecosystem – customers, dealers, mechanics, insurers, financial institutions etc. – in a single Neostar 2.0 platform. Join the session to find out how Neostar became an innovation leader in the industry and how it now provides superior services to its customers.

Session materials

  • Available only for the conference participants. Please register.

Anke den Ouden


Dimitrije Trbovic

Neostar d.o.o.

Izvršni direktor s dugogodišnjim iskustvom u automobilskoj industriji.
2005. godine započeo sam karijeru kao Volkswagen brand menadžer u Auto Zubaku. Osim toga, 2007. godine upisao sam MBA u Bled školi za menadžment te u isto vrijeme postao viši potpredsjednik uprave. Tu funkciju sam obnašao do 2013. godine kada sam postao izvršni direktor u Auto Zubak d.o.o.-u. Od siječnja 2019. do danas sam član uprave Zubak grupe, a osim toga i izvršni direktor u Neostar d.o.o.-u. Nakon višegodišnjeg rada u automobilskoj industriji došao sam do zaključka kako je potrebno digitalno transformirati tradicionalnu automobilsku industriju i dovesti ju na višu razinu. Nikakva promjena neće se dogoditi ako ne mijenjamo način rada. Iz tog zaključka rodio se Neostar. Neostar je nova platforma za kupnju i prodaju automobila koja kupcima rabljenih automobila osigurava sigurnost prilikom kupnje.

Tatjana Skoko

Microsoft Hrvatska d.o.o.

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