Arhiva predavanja

CASE: Transformacijom do nove ekspanzije

Microsoft is helping companies worldwide to start walking the journey of the Digital Transformation. Real Madrid is one of the most relevant and disruptive cases, revolutionizing the Sports industry, bringing Santiago Bernabéu stadium closer to 450 million fans around the globe. With the Microsoft Cloud platform, Real Madrid builds a way of understanding who are their fans, where they are and what they are demanding from them, to create a one-to-one relationship with fans around the planet with the Microsoft solution, connecting this huge community of people and making the experience of being a supporter of Real Madrid much better.

Jesus Serrano Castro